Mkombero mankhwala moyo

Wopambana kupanga ndi kufalitsa katundu kumatengera zifukwa zambiri, ku mtengo wa zipangizo ndi kutsiriza ndi khalidwe malonda. Pofuna kulimbikitsa mankhwala pa msika ndi amapindula nalo phindu pazipita, muyenera kudziwa chimene kayendedwe ka moyo mankhwala ndi momwe angathetsere vutolo.

Kuyamba, Ndikufuna kuthandauza kwa chinthu. Chuma kufotokoza iye monga mwamtheradi kanthu nawo mtundu wa kuwombola zinthu zina, kuphatikizapo ndalama.

Kayendedwe ka moyo wa mankhwala - ndi kutalika kwa nthawi yomwe mankhwala akapitirira nambala inayake wa magawo, kuyambira chitukuko, maonekedwe pa msika, ndi kuchoka mokwanira. Dziwani kuti nthawi zina, ndi kugunda msika, mankhwala si pa malonda, ndipo anasiya kupereka. Imeneyi, moyo mankhwala mkombero ndi ziro.

Pali i ena kuti adziwe zimene siteji pano mu katundu:

• phindu;
• zolowa;
• mtengo;
• ndalama;
• inventories.

Potengera kukhalapo ndi kufunika kwa wina chizindikiro kupereka magawo 4 a kayendedwe ka moyo mankhwala. magwero chosiyana ndi mayina osiyanasiyana, koma zoona, palibe osiyana.

1. Chiyambi. Ogula tasankha ndi zabwino mankhwala atsopano, mtengo, etc. Monga ulamuliro, malonda ang'ono ndi kukula pang'onopang'ono. Nthawiyi amakhala ndi ena imfa koyenera, monga ndalama upambana ndalama.
2. Growth. Ogula mwachangu kugula katundu. Phindu wayamba kuonjezera kwambiri.
3. Kukhwima. Khola kwambiri nthawi. Mlingo wa kampani malonda mochedwa. mankhwala chachititsa kuti apatsidwe malo ake mu msika ndi makasitomala. Dziwani zambiri stably mkulu. Nthawi imeneyi, makamaka kutenga katundu mpikisano.
4. Mavuto. phindu kuchepetsedwa ndi malonda. Popanda miyezo iliyonse mwadzidzidzi (malonda, ma CD kusintha, kuchotsera, etc.) mankhwala posachedwapa mupewe kufalitsidwa.

Lingaliro la mayendedwe amoyo mankhwala, kupangidwa mu 1965, odziwika zachuma ya American Teodorom Levitom. Iwo anali woyamba momveka bwino zifukwa chofunika aliyense ali kusiya msika:

1. Chifukwa cha kukula kwa sayansi, mumaganiza latsopano katundu mafashoni amakhala ndi wosayenera ndipo m'malo ndi atsopano bwino.
2. mkombero mankhwala moyo lagawidwa nthawi zingapo, omwe zochimwazo kumathetsa mavuto ena, mavuto.
3. Gawo lirilonse amadziwikanso yodziwika ndi enaake phindu.
4. Pali njira yeniyeni ulimi, ndalama, malonda, yosamalira anthu, yeniyeni aliyense siteji munthu wa mkombero moyo mankhwala.

Nthawi zambiri, malonda buku chimadalira osati pa khalidwe la katundu monga ku kulemba ndi wanzeru njira malonda. Ndi thandizo lawo n'zotheka kuonjezera mkombero moyo mankhwala ndi kupeza phindu ankafuna.

Mu gawo loyamba (oyamba), ntchito yaikulu chifukwa cha kutsimikiza iliyonse - msika malowedwe. Popeza mlingo wa mtengo ndi kupititsa ntchito, mukhoza kugwiritsa ntchito njira zotsatirazi:

1. Wosakwiya malowedwe - Low mtengo, Kukwezeleza kulalikira.
2. Fast malowedwe - mtengo otsika mwachangu kulimbikitsa.
3. Rapid zikuyenda pamwamba - mtengo ndi okwera, Kukwezeleza wokangalika.
4. Wosakwiya zikuyenda pamwamba - mtengo ndi okwera, Kukwezeleza kulalikira.

Mu gawo lachiwiri (kukula), kampaniyo Cholinga kulimbikitsa udindo wa katundu ndi mwayi kupambana gawo latsopano. Udzakhala wogwira mtima njira zotsatirazi:

1. Latsopano malonda.
2. Kuwongolera katundu, wamakono.
3. Nkhani zokhudza mankhwala osiyanasiyana thambo chitukuko zitsanzo atsopano.

Mbali yachitatu (kukhwima) kulandira phindu pazipita. Nthawiyi amakhala ndi zotsatirazi:

1. polimbana mpikisano.
2. Kuti azipeza phindu lalikulu.
3. Kuwonjezeka mabuku kupanga.
4. Kuwonjezeka masamba.

Mbali wachinayi (mavuto) komaliza. Katundu akhoza anachoka, ngati kuli koyenera kwa Kukwezeleza zatsopano. The njira zotsatirazi:

1. Yafupika ndalama kapena gawo-kunja kwa mankhwala opanda pake.
2. Kuchuluka ndalama zolimbitsira ake mu msika alipo.
3. Kusiyidwa kwa kupanga mankhwala akale, kugulitsa katundu atathana ndi phindu.