Kwambiri kuwerenga ku dziko: mndandanda wa mlingo wa. Lero lino werengani achinyamata ndi akulu? mabuku ankakonda

Masiku ano monga pepala buku deta chonyamulira sangatengedwe kukhala kofunika kwambiri ndipo ndiyekhayo chidziwitso. Pakuti luso achinyamata atumwi a pakompyuta ndi chitukuko cha kuzindikira za nkhani akadzera mu mphamvu zonse audiobook, kapena filimu anatengera sewerolo anatenga za maziko ofanana.

Komabe, zabwino kudziwa kuti phindu Werengani sanataye, ndi Russia ndi mtundu kuwerenga. Tisakhale mu malo oyamba, koma maphunziro osiyanasiyana ndiponso kafukufuku kusangalatsa mavoti tisafooke.

Mavoti mlingo kusagwirizana

Pamene mawu ukupita, oonetsera ambiri - malingaliro ambiri. Iwo kuwerenga achinyamata samawerenga akulu ndi mosemphanitsa. Ponena za kufufuza ndi kalembera wa pamwamba oveteredwa, mfundo zimenezi zimasonyeza zosiyanasiyana zimene mungachite kuti khazikitsa ntchito yaikulu. Pali mlingo wa kwambiri kuwerenga dziko, ndilo maziko a deta amatenga angapo maola kuwerenga mabuku okhala mu nyengo zina za nthawi. Ndipo kafukufuku wina adzakhala mndandanda ngati pa maziko a muyezo monga chiwerengero cha mabuku kuwerenga mu mwezi watha kapena panopa kuwerenga. Ofalitsa kupereka kusanja malonda, ndi utumiki wosamalira - chiwerengero cha kukopera okhutira. Aesthetes komanso yesetsani kudziwa kafukufukuyu 'mabuku ankakonda.

Mafunso otchuka

Lero, nthaka phunziro lalikulu kwambiri maganizo a anthu mu dziko ndi Institute Mayiko kufufuza msika GfK. The Intaneti kafukufuku, wochitidwa ndi kampani mu February 2017, anasonyeza kuti Russia molimba analowa pamwamba atatu mu nthawi imene kuwerenga.

Kwambiri kuwerenga ku dziko, malinga ndi kafukufuku ameneyu, - China. Pa kafukufuku wa maiko 17 ndi atsogoleri dazeni zinali zotani, nzika tsiku lililonse kapena kamodzi pa sabata (chinayesedwa funso). Mavoti chiri motere:

• China (70%);
• Russia (59%);
• Spain (57%);
• Italy (56%) ndi UK (56%);
• USA (55%);
• Argentina ndi Brazil (53%);
• Mexico (52%);
• Canada (51%).

Nambala zing'onozing'ono kafukufukuyu analabadira funso chitetezo Korea South ndi Belgium - pa 37%.

mumaganiza Global amadziŵika ndi kafukufukuyu

The kafukufuku anasonyeza kusasiyana pakati. Izi zikutanthauza kuti tsiku lililonse kapena pafupifupi tsiku lililonse kuwerenga buku ndi akazi (32%) ndi amuna (27%). Olemera kuwerenga zambiri (35%), kuposa osauka (24%).

Pafupifupi padziko lonse lapansi chiwerengero cha anthu amene amawerenga mabuku kamodzi pa sabata, ndi 50,7%. Komabe, tisaiwale kuti kafukufuku zinakhalira 22,000 kafukufukuyu ochokera m'mayiko 17. Si chitsanzo chachikulu Kudziwa zowerengera.

Bibliophiles malinga World Culture Zotsatira Index (2016)

Izi mlingo mayiko monga maziko kafukufuku wawo kumafuna angapo maola pasabata unachitika kwa anthu a kuwerenga mabuku:

• Malinga ndi kuphunzira, kwambiri kuwerenga ku dziko mu Asiya, ndipo India, komwe maola 10 ndi mphindi 22 pafupifupi Indian amathera kuwerenga. dziko Izi mofanana kwambiri kuwerenga pa Indian ndi English.
• Udindo wachiwiri wotanganidwa Thai (9 maola Mphindi 24). Mu Thailand, kuwerenga m'zinenero zambiri, ndi pakati pa olemba otchuka taonera ndakatulo ya Thai miyambo kalembedwe Naovoata Fongpeybuna.
• Mu malo lachitatu - China, ndi maola 8 anakhala kuwerenga pa sabata. mabuku ambiri ankakonda pano - Kunena mbiri yakale komanso mabuku pa mbiriyakale ya Republic. wotchuka kwambiri yonena za Steve Jobs.
• Russia ali pa malo 7 (maola 7 ndi mphindi 6) pambuyo Philippines, Egypt ndi ku Czech Republic. Kuti Werengani Russian? mwathu muno mungakonde Turgenev, Gogol, Akunin, Swift ndi Dumas, ndi kufanana pafupifupi wofanana.
• Sweden ndi France analekanitsa 8 TH ndi 9 TH malo ndi kuwerenga nthawi yawo pa 6 koloko ndi mphindi 54.
• Ndipo atseka mndandanda wa mayiko ambiri kuwerenga Hungary, kumene anthu kuwerenga maola 6 Mphindi 48 pasabata.

N'zochititsa chidwi kuti Russia kuwerenga maola oposa 2 kuposa America. Ichi ndithu ndi chidwi kafukufuku, sichoncho?

Ayankhe mauthenga nsanja PayPal

The kafukufuku m'mayiko khumi anapanga olowa nsanja PayPal ndi SuperData bungwe, ankatsogoleredwa ndi chiwerengero cha zili adatsitsa. phunziro m'gulu Russia, Italy, Germany, Spain, Poland, United States, Japan komanso m'mayiko ena.

deta anasonyeza kuti kwambiri kuwerenga ku dziko - Russia. 33% ya ophunzira mu dziko lathu, ndi kafukufuku kuwerenga e-mabuku tsiku lililonse, wina Werengani 30% kuchokera masiku 4 mpaka 6 sabata. The cheapness ya e-buku - kutsogoza waukulu 61% ya ku Russia. Zofunukila otsala analozera kupezeka mabuku osoŵa. The Mitundu ambiri ankakonda anali yopeka, thrillers ndi zongoganiza. Nthawi zambiri kuwerenga mabuku ku mafoni (54%), osachepera - ndi Malaputopu ndi miyala. Special owerenga pakompyuta amasangalala 35% wa owerenga.

Chidwi mfundo: Russia zambiri nyimbo zachikhalidwe kuposa ena mu maiko - ophunzira kafukufukuyu. Chakale nyimbo zofunika anasonyeza 46% nzika anzathu.

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Yofalitsa ndi kugawira mabuku a mabungwe ndi lingaliro lawo la zinthu. Yofalitsa Gulu "Eksmo-kuchita" ndipo buku maukonde "Bukvoyed" kutsogolera deta zina. Malinga ndi kafukufuku wawo, Russia amathera kuwerenga zimenezo kwa mphindi 9 patsiku ola limodzi Akupereka pa intaneti maola awiri kapena kuonera TV.

Ofalitsa ndikukhulupirira kuti mkhalidwe weniweni wa mtundu kuwunika kuwerenga ayenera kukhala mu mawu a malonda pa buku msika. Chiwerengerochi amasonyeza m'malo mwake. Choncho, mu 2016 buku malonda zolowa anakwana biliyoni 71 rubles, umene uli 12% zosakwana mu 2011.

Koma Dziwani kukula kwa pakompyuta zolembalemba malonda okhutira: pa nthawi yomweyo ya e-mabuku malonda zolowa chinawonjezeka ndi rubles 3 biliyoni. Ndipo gawo ili la buku msika amatenga peresenti anayi okha malonda onse m'buku. Mwalamulo kugula zili pakompyuta imodzi yokha mu ogula makumi awiri. Vuto limeneli komanso nkhawa eni ake.

Kafukufuku - si otetezeka. Ndiyeno kodi?

Choncho Kafukufuku odalirika okwanira chitsanzo zochepa ndi mndandanda mafunso mayeso. Nthawi zina kusintha mawu amodzi funso angapereke zotsatira anthuwo kwathunthu. Ndipo apa chithandizo akhoza kubwera Anthropology ndi zida zake sayansi. Motsogozedwa ndi odziwika bwino Russian wasayansi Mikhail Alekseevskogo Center kwa Urban Anthropology, maphunziro angapo zikuluzikulu akhala akufufuza mu dera chidwi. Anaulula mumaganiza chidwi kwambiri kuchuluka ndi khalidwe la owerenga Russian.

Kunapezeka kuti kuwerenga kwa anthu athu anapatsa ndi zizindikiro ndi wopatulika. Khola stereotype kuti buku sangakhoze kuwonongedwa, akukankha anthu zidule monga yosungirako awo mosungira ndi attics. A Bukkrossing - bukhu kuwombola - kutenga mizu Russia pang'onopang'ono. The lofunika kwambiri imatengedwa tingachipeze powerenga mabuku ndi anthu amene kuwerenga kwambiri ndi anthu amene satha kuwerenga konse. The stereotype za "tingachipeze powerenga - zonse wathu" molondola opatsirana ku mibadwomibadwo ya ku Russia.

Pakuti moyo wa mwathu muno kuwerenga zongopeka chabe, nkhani ofufuza ndi Mitundu ina. Koma yothandiza mabuku Russia sakhulupirira. Iwo anaulula kuti chinthu chachikulu kulimbikitsa propensity kuwerenga konse - ndi mwambo wa banja lanu. Kodi iwo kuwerenga achikulire ayenera kuti kuwerenga ndi ana.

bungwe la banja ndi wailesi ya makhalidwe Werengani

Banja akupitiriza kugwira ntchito ngati oyamba a mtengo wa kuwerenga. Koma zimenezi zichitike mwangwiro zifukwa yothandiza. Werengani zofunika, chifukwa kulemba mwaluso. Ndinawerenga kwambiri ayenera kukhala wabwino amamaliza sukulu ndi kupita ku yunivesite wabwino.

Osiyana chodabwitsa - wailesi chikhalidwe amakonda banja. Werengani m'badwo waluntha pambuyo malo amakhudza maganizo a achinyamata. Malinga ndi ofufuza ena, malo oyamba mu kutchuka kwa olemba ndi ntchito za mabuku, iwo kuwerenga achinyamata ndi "Master ndi Margarita" ndi Bulgakov. Kumbuyo kwake achinyamata anati Kunena zapamwamba za mabuku yachilendo - Salinger, Remarque, ndi Saint-Exupery. Mu makumi awiri angathe kuwaŵerenga nawo abale Strugatsky ndi Ilf ndi Petrov. Iwo analowa miyoyo ya achinyamata ku aphunzitsi a dongosolo sukulu, koma chifukwa cha miyambo banja.

Russia kuwerenga mtundu, kusunga mutu wa "kwambiri kuwerenga ku dziko" mu mavoti ndi kafukufuku maganizo a anthu. Zotsatira za mibadwo, ubwana umene unachitikira kwa mpanda maganizo, amene anakulira ngwazi za Dumas ndi Cervantes, Pushkin ndi Dostoevsky, akupitiriza kuumba dziko la achinyamata pang'onopang'ono. Ndicho, si pinning ankayembekezera pa Russia ngati sing'anga latsopano la mabuku Russian ndiponso dziko lawo kutsitsimuka.