Kachitidwe ndi ndemanga mbiri kampani pa Intaneti: 5 Nsonga mabwana

The Internet ndi chida champhamvu kwambiri kukopa makasitomala ndi kulimbikitsa katundu ndi ntchito pa msika. Koma monga mmene angathandize kuwononga mbiri bizinesi ya kampani iliyonse, kungosiyapo pa mwala. N'zosadabwitsa kuti amalonda ambiri Russian ndi sanachite kasamalidwe kwambiri mbiri online, underestimating mlingo wa mphamvu ya makono "mawu a pakamwa" pa maganizo. Ndipo pachabe: zotsatira za kafukufuku wochitidwa ndi ogulitsa malonda yachilendo, 80% amene anafunsidwa nthawi zonse kuwerenga ndemanga za makampani ndi malonda musanasankhe zochita. Ndipo oposa 70% ya kafukufukuyu inanena kuti zabwino ndi zoipa ndemanga za makasitomala, antchito ndi ogula zimakhudza kusankha kwawo. maphunziro Russian kutsimikizira ziwerengero izi. Pa nthawi yomweyo achinyamata kuti ndi yogwira kwambiri ndi solvency ya anthu ndi chidaliro zambiri mu ndemanga pa intaneti, kuposa anthu achikulire.

Kodi muyenera nkhawa kampani wanu mbiri Intaneti? Inde, n'kofunika ngati muli bwino ndi opindulitsa. Kuti pompo kutenga njira yawo - malonda kwambiri yowopsa. Ndalama malonda ndi "unwinding" a mtundu sikudzamvekanso mudzalipidwa, ngati maonekedwe ndi malo amakambirana inu, iwo amati, "pesochat" onse ndi zamakedzana - ndemanga moona tikuyamba makasitomala ndi antchito kuona anthu nthawi zonse kudalira kwambiri kuposa malonda, zomwe ndi zolemba sangakhale cholinga. "Usachite waulesi 'amakhala amene amakuonani ndi maganizo oipa. Kodi kulemba pamene chirichonse chiri chabwino? Chabwino, wantchitoyo kukhumudwa kapena odandaula kasitomala si ungapangitse nthawi kukaona malo ndi kulemba ndemanga. Mwamwayi, Internet lero ndi malo okwanira ndemanga odalirika, ndipo sali choncho imodzi palibe, mapulogalamuwanso kukhulupirira ena ayi. Chimodzi mwa odalirika Russian Intaneti, lomwe lili ndi mbiri yabwino pakati pa osuta - malo "Lembani Review". Pankhaniyi, mbiri yabwino n'kofunika kulenga zaka, ndi kufala zoipa ngati moto: mphindi - ndi linathyoka. Mosavuta tigonjetse wakuda taphunzira pa intaneti, ntchito malangizo a akatswiri.

Agwire polojekiti zonse za zinthu

Onetsetsani kuti mungawononge zoipa Akunenanso gulu lako. Zimakhala ngati mopupuluma ndipo mwachisawawa zoipa ndemanga dala mfundo oipa kapena lotsogozedwa "wakuda" Miyambo kampani. Ngati muli boma pali marketer, yoyang'anira ntchito zimenezi. Kupeza ndemanga ndi maumboni, mungathe kugwiritsa ntchito injini kufufuza mwachizolowezi, koma ndi mogwira mtima kuposa misonkhano akatswiri kuti kuchititsa polojekiti kwambiri.

Mofulumira kuyankha ndemanga iliyonse kuti keyala yanu

M'mbali zambiri, mbiri kampani zimadalira m'mene kulankhula anamanga ndi makasitomala. Anthu amakonda kupeza mayankho a mafunso awo ndi mayankho. Ndipo yankho liyenera kukhala yake - nkomwe aliyense mukufuna, ngati kampani angamvetsere m'miyezi yochepa kapena zaka. Pa ndemanga zoipa muyenera kuonetsetsa kuyankha mwamsanga kupewa chigumukire wa negativity. Ngati review zoipa chinapezeka kuwalakwira, ganizirani momwe mukhoza kuthetsa vuto limene kasitomala anali wokhutitsidwa. Musati muyesere kubisala kapena kukana vuto - izo zikhoza kuwonongeka kwambiri kwa ife kuposa chikuonetseratu Frank ndi mtima wofunitsitsa athetse vutoli. Pankhani defamation ndi kuyesa mwadala kuwononga mbiri, funsani mwini wa malowo - chuma komanso ndi chidwi chakuti ndemanga Company ndi cholinga ndi zolondola.

Chenjerani Poyankha zoipa

Pa zinadziwika motsutsa iye, makamaka osalungama, ine ndikufuna kuyankha chitonzo. Monga ichi ndi kufunafuna m'daniyo; kuti inu bwino ndipo imautsa munthu amene aukali sakumvetsa. mayankho anu ayenera Mulimonsemo Akhale osakhudza natsutsana - ngati milandu ndi onyenga, adzakhala mdani wanu mu kuwala zoipa, ndi kampani adzakhala kuwonjezera "kuphatikiza". Ngati maganizo oipa ndi analandira choyenera - makasitomala angayamikire amene amamva maganizo ake. Pamene nkhani ya likakonzeka, kumufunsa kuti adzathe kulemba ndemanga za kampaniyo, koma munthu positive.

Kuteteza mbiri yanu

Mukhoza kuchita izi mwa ntchito ndi chandamale omvera tavomera ndemanga m'njira yake pa maukonde, kuchotsa onyenga mayankho zoipa ndi kufalitsa mauthenga abwino. Ikani zili adafuna gwero la odalirika. kampaniyo kuchita malonda? Imodzi mwa malo otchuka, wakhulupirira ndi ogwiritsa Runet - apa. Kupewa matamando kumwa ku adiresi wake - ndemanga amenewa wodalirika mu owerenga. owerenga masiku ano si opusa ndipo musati amakonda mwachimbulimbuli kukhulupirira zimene zinalembedwa pa Intaneti. N'chifukwa chake mayankho onse zabwino ziyenera kukhala zoona - kufunsa makasitomala okhulupirika kulemba mawu ochepa zabwino adiresi yanu.

Fotokozani akatswiri

Ngati tikulankhula za utumiki wa kunachitika "wakuda" Miyambo olimba, lemberani ndi SERM-bungwelo ndi mwaukadaulo chinkhoswe mu neutralization wa negativity mwambo. The Agency adzakhala kwambiri kuyan'anila danga zambiri, ndi kukhudzana kuchititsa kuchotsa zipangizo proplachennyh adzavumbula posts onyenga zoipa ndi mfundo kusamutsidwa.