Scotch Soda ndi mbiri yotchuka ku Ulaya kwa anthu odzidalira!

Scotch & Soda ("Scotch ndi Soda") - zovala za amuna ndi akazi a Dutch brand, zomwe zimagwiritsa ntchito zipangizo, nsalu, komanso mitundu yawo. Izi ndi zovuta zogwirizana ndi ziphunzitso zotsutsa ndi zatsopano za achinyamata omwe amapanga mafilimu awo, omwe amawonetsera mophatikizapo masewera angapo: osasamala komanso oyeretsedwa, ophweka ndi malonda, magalimoto a m'tawuni komanso masewera olimbitsa thupi. Mwa mawu, pakati pa zinthu izi aliyense angapeze chinachake chomwe chiri chabwino kwa iye.

Kuchokera ku mbiriyakale

Scotch & Soda ndi imodzi mwa makampani okondedwa komanso otchuka ku Ulaya konse. Anakhazikitsidwa ku Amsterdam mu 1985 ndipo adayamba kusangalala kwambiri pakati pa achinyamata amakono omwe amakonda kuyesa maonekedwe awo. Poyamba, zovala zinalengedwa mwachindunji kwa amuna, omwe ali ndi zaka 18-45, akufuna kuti azikhala omasuka komanso okongola nthawi zonse.

Mark "Scotch Soda" anayamba kupanga zovala kwa ana ndi akazi kenako, pamene kampaniyo inadza kwa eni ake atsopano mu 2001, ndipo ili ndi gulu latsopano la opanga makono. Kampani pa zojambulajambula zimasonyeza makina osakaniza monga chikumbutso chakuti izi zoganizira nthawi zonse zapamwamba kwambiri za mankhwala ake onse.

Lero

Zovala "Scotch Soda" tsopano zogulitsidwa m'masitolo oposa 100 a ku Ulaya, kuphatikizapo, m'masitolo 7000 kuzungulira dziko lapansi. Ali ndi khalidwe labwino kwambiri, komanso mitengo yamtengo wapatali. Choncho, popita ku sitolo "Scotch ndi Soda" ndi banja lonse, mukhoza kupeza chisangalalo chochuluka kuchokera kuzinthu zomwe zikufotokozedwa pano, komanso panjira yopambana yokwanira yogula zinthu.

Okonza mafilimuwa akuyesera kuonetsetsa kuti zitsanzo zonse zimatsindika makhalidwe abwino a amuna, pakati pawo kulimba mtima, kudzidalira komanso kukhala olimba mtima. Zitsanzo "Scotch Soda" za kudzidalira ndi amuna amphamvu amene ali ndi nthawi kamodzi pa dziko lapansi, amazoloŵera muzonse kuti akhale oyamba ndi opambana m'mbali zonse za moyo.

Amatsenga

"Scotch ndi Soda" amapereka makasitomala ake makasitomala amakono ndi zolemba zolembera za ku Ulaya. Chizindikiro ichi chimasiyanitsa pakati pa njira yolenga, yachikale, kuphatikizapo post-punk, kuwonjezera, mizinda ya mizinda, yotchuka kwambiri ndi achinyamata amakono.

Chithunzichi pakali pano chikukulitsa ndi kupanga mapepala ake panthawi yomweyo: Scotch & Soda (mzere wamwamuna), Maison Scotch (akazi), Scotch Kid (ana) ndi ena.

Mzere wa amuna

Kuphatikizidwa kwa mzere wa amuna "Scotch Soda" ndizovala zokongola ndi jekete, zowala zowonongeka ndi ma swetiketi, jeans yapamwamba , mathalauza achikale ndi zina zambiri. Osasinthika, monga nthawizonse, pali kukongola ndi khalidwe lapamwamba, lomwe liri lochepa kwambiri loperewera ndi kunyalanyaza pang'ono.

Zitsanzo zonse za "Scotch ndi Soda" zimadziwika ndi khalidwe lapamwamba komanso mitengo ya demokalase kuphatikizapo zovuta komanso zosavuta. Okonzekera mtunduwu amalipira kwambiri kufunika kwa zipangizo ndi nsalu, tsatanetsatane, koma osataya mfundo zochepa kwambiri m'maganizo. Zovala za mtundu umenewu zimagwirizanitsa bwino masewera ndi masewera. Ndichofunikira kwambiri kwa anthu omwe amatsogoleredwa ndi moyo. Pa nthawi yomweyi mumasonkhanitsa amuna mungapeze nsalu zamitundu yonse ya zovala, malaya ndi zikopa zamatumba.

Nyumba Scotch

Pambuyo pa kupambana kwakukulu kwa magulu a kampani ya Scotch ndi Soda, banja la Women's House Scotch lalitali likuyembekezeredwa mu 2010. Ndikoyenera kudziwa kuti mkazi aliyense akufuna kuoneka wokongola komanso wokongola. Izi zimalota anthu omwe amapanga nyumba yotchedwa Maison Scotch akhoza kufotokoza kudzera m'magulu awo odabwitsa, mwazinthu zina, kudzera mu mitundu, nsalu, mawonekedwe. Zotsatira sizinatengere nthawi yaitali kuyembekezera - panali magulu achikazi ndi achikondi ndi chodabwitsa cha mtundu.

Pakali pano, dziko la mkazi wamakono ndi losiyana: kuyambira pa zokambirana za bizinesi kupita kumasiku achikondi; Nthawi zonse amafunika kuwoneka wosaiwalika komanso wowala. Mason Scotch adatha kuziganizira nthawi izi m'magulu, komanso kupanga piritsi pomanga chithunzi.

Kuvala zovala "Scotch" kwa kugonana kofooka kwakonzedwa kuti omvera azimayi azikhala okoma komanso abwino. Mvula, kupalasa, malaya, masiketi okongoletsera ndi madiresi, zipangizo, jekete ndi zovala, jeans ndi mathalauza, nsonga ndi mabala a maboti ndizongowonjezera pang'ono kuchokera kumtundu wonse wa Mason collection. Kusasinthika mmenemo pali imodzi yokha - yopanda malire, yeniyeni yapadera ndi yothetseratu zopangidwa za mankhwala onse. Mzere wa akazi uli ndi mitundu yambiri ya "amuna" suti, thalauza ndi malaya. Msungwana aliyense pano akhoza kutenga chovala chotchedwa "Scotch and Soda". Koma kwa mafani a chithunzi chachikazi, masiketi achikondi, malaya, zovala ndi madiresi amaperekedwa.

Scotch Kid's

"Scotch ndi Soda" samaima pamenepo ndipo amapereka zokolola za ana. Amapereka mizere iwiri: anyamata a Scotch Shrunk ndi atsikana Scotch R 'Belle.

Amsterdams Blauwc

Kutchuka kosavomerezeka kumakhala ndi mzere wapadera wotchedwa Amsterdams Blauwc. Zimaphatikizapo zovala zosiyanasiyana za jeans kwa abambo ndi amai: jekete ndi malaya, akabudula ndi jeans, sarafans ndi masiketi ndi zina.

Barfly

Mtundu wa "Scotch ndi Soda" osati kale kwambiri, unyinji wake ukufutukuka, kumasula fungo lachilendo latsopano la Barfly, lomwe lapeza kale kasitomala.

Musataye mtima ngati palibe malo osungirako malonda m'dera lanu. Masiku ano mungasankhe chinachake mu makanema pa webusaiti yathu yovomerezeka ya chizindikirocho, komanso m'masitolo ambiri a ku Russia.